Sectors
Eye tracking support across digital and physical experiences.
The service is built for practical research questions across training, wayfinding, design, retail, UX and behavioural research.
Common contexts
Websites, apps, e-commerce, prototypes, forms, dashboards, software and service flows where attention affects outcomes.
Stores, shelves, packaging, point-of-sale material and shopper tasks in real or controlled environments.
Hospitals, healthcare buildings, public services, information, signage, instructions and citizen-facing materials.
Training teams, universities, applied research and organisational studies that need eye tracking capability or recording support.
Creative, messaging, layouts, campaign material and content that needs attention evidence.
Wayfinding, signage, safety information, visitor attractions, campuses, transport hubs and attention in physical spaces.
Not sure if eye tracking fits your sector?
Describe the environment, stimulus and participant task. We can give a practical view before you commit.
Have a sector-specific study in mind?
Describe the environment, participants and material, and we can advise on whether eye tracking is a good fit.